Andy Baldassarre | BG Director of Marketing and Training Every day, hundreds of cars roll into dealership service drives like they’re pulling up to a fast-food window. Oil change? Check. Tire rotation? Check. Need fries with that? But here’s the problem: While your customers are lining up for the items

Andy Baldassarre | BG Director of Marketing and Training In the world of fixed operations, few services sit in the sweet spot between value to the customer and profitability for the shop like transmission and driveline maintenance. Yet despite their long-term importance, these services remain two of the most undercommunicated

Spiro Morogiannis | BG Training Manager and BGU Instructor In the automotive industry, strong partnerships and outside shop support have proven to be important, time and again. The industry has a constantly changing climate with factors such as technician and customer service training, market trends, parts/supplies availability, and more. With

Be Ready With BG Winter is just around the corner, and the upcoming holiday season is prime time for road trips. This annual travel cycle provides an ideal opportunity to market cold-weather services (battery, brake, cooling, fuel system, etc.) that deliver increased profitability to dealerships and shop owners and confidence

Andy Baldassarre | BG Director of Marketing and Training Imagine your service department as a leaky faucet. At first, it may not seem like a big deal—just a few drops here and there. But over time, those drops add up to gallons of wasted water. Now, imagine that the water

Andy Baldassarre | BG Director of Marketing and Training Today’s engines are built for high performance and efficiency, but the intense demands they face lead to a common issue: carbon buildup. Over time, this buildup impacts critical engine components like fuel injectors, intake valves and combustion chambers. The result? Poor fuel

Andy Baldassarre | BG Director of Marketing and Training The automotive maintenance industry is fiercely competitive, and shops continually seek ways to attract customers, boost sales, and enhance loyalty. One potent strategy in this quest for success is the implementation of seasonal promotions. Seasonal promotions not only capitalize on holidays

Spiro Morogiannis | BG Training Manager and BGU Instructor Effective time management improves shop efficiency, customer satisfaction, and profitability. Let’s discuss low-hanging fruit to create more time in your shops.  Time “opportunity” is a shop’s greatest revenue-producing tool that can be impacted by best practices. We can never get time

Cody Lyons | BG Proving Ground Technical Service Manager As quick lube shop owners, you know the importance of regular oil changes for maintaining engine health. But this principle extends beyond oil changes to every system that relies on fluids, spark plugs, belts, and brake pads. Each component has a