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BG Products, Inc.

BG Pre-owned Vehicle Protection

Wouldn’t it be nice if there were a guarantee that the used cars your customers purchase would perform as expected over the long term? The fact is, without seeing the future, there’s no way of knowing for sure if a particular car will stand the test of time.

The BG Pre-owned Vehicle Protection plan can help. The plan offers peace of mind for car buyers by covering up to $2,000 in pre-owned vehicles for 6,000 miles (10,000 km) or 6 months.

What is it?

In used vehicles with fewer than 120,000 miles (193,000 km), the dealer installs high-quality BG maintenance products in both diesel and gasoline engines.

BG products protect the engine, fuel system, transmission, cooling system, and power steering from damaging deposits and corrosion, while the BG Pre-owned Vehicle Protection plan gives your customers peace of mind with purchase.

Your BG distributor will provide you with the kit of products for each type of vehicle. Your techs can simply pour these products in the system, and the vehicle is protected.

How It Retains Customers

You can’t stamp a guarantee on all the pre-owned vehicles on your lot, but with 6,000 miles of peace of mind, your customers will feel more confident in their purchases.

When you offer a used vehicle with this added value, you’re not only offering your customers a more reliable, well-maintained vehicle, you’re also ensuring they’ll return to your dealership for future maintenance needs.

That’s not all.

If your customers return to shop for routine maintenance with BG products, they could be eligible for coverage on seven systems in their vehicle for the life of their vehicle. Click here to learn more about the complimentary Lifetime BG Protection Plan.

Offer your customers this valuable incentive program when you become a BG shop!