WICHITA, Kan. – BG Products is thrilled to launch the BG Clean Air Car Care™ Campaign aimed at assisting dealerships and shops in educating consumers about the importance of maintaining their vehicle’s climate and fuel systems.Using the memorable word tracks “restore,” “reduce,” and “refresh,” this campaign emphasizes the significance of keeping air clean and fresh, inside and outside of vehicles.
RESTORE fuel economy and performance
- Restores MPG
- Cleans Injectors
- Improves Performance

REDUCE harmful emissions
- Improves Power Output & Throttle Response
- Cleans Combustion Chambers, Injectors, Intake Ports & Valves
- Restores MPG

REFRESH the air you breathe
- Removes Contaminants from Evaporator
- Controls Mold and Mildew

As part of the campaign, BG Products offers marketing materials, including digital graphics, to help promote the services that not only restore fuel economy and reduce harmful emissions, but also refresh the air in customers’ vehicles. BG Reps in the field will also provide training to help dealers effectively communicate the value of these climate and fuel system services to their customers.
“Our company is deeply committed to promoting sustainability and reducing emissions in the automotive industry. The BG Clean Air Car Care™ Campaign is a significant initiative that emphasizes the importance of maintaining climate and fuel systems to achieve these goals. We are dedicated to providing dealerships and consumers with the necessary tools and resources to join us in our mission to reduce emissions and promote cleaner air.”
Andy Baldassarre, Director of Marketing and Training at BG Products Tweet
To learn more about the BG Clean Air Car Care Campaign, contact your local BG Distributor.
