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Be Ready With the BG Summer Car Care Promotion

Be Ready With the BG Summer Car Care Promotion_Article Header
two girls laughing in the back of a car with the trunk popped.

The Summer Car Care program is our new seasonal promotion, which not only capitalizes on changing weather patterns, but also on the tradition of summer vacations and road trips. This promotion strategically aligns with vehicle needs, purchasing behaviors, and market trends during this time of the year.

Summertime is travel season, and many families pack up and hit the road. This annual trend is the perfect opportunity to market summer-related services such as climate control, cooling, brake, and fuel system services that offer vehicle owners peace of mind and shop owners increased profitability.

Now is the time to get your shop ready with Summer Car Care point-of-sale materials, including in-store displays (PN SVDS-EN06), counter mats (PN SVCM-EN06), and customizable sales sheets. These eye-catching materials are designed to serve as a focal point for customers to promote seasonal services.

Summer Car Care Point-of-Sale Materials
Furthermore, seasonal promotions provide shops with a way to strengthen relationships with existing customers and attract new ones. By offering value-added services and service packages designed for seasonal needs, service shops enhance the customer experience and build their reputation as trusted automotive partners.
BG preventive maintenance services will be bundled alongside other commonly recommended services like tire rotations, cabin air filter replacements, and engine air filter replacements:
minimum service
MinimumServicePane
Recommended Service
Recommded Service Pane
Preferred Service
Preferred Service Pane

Make the Summer Car Care campaign a part of your winning strategy in 2024. Now available for order.

Summer Car Care Logo

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